Circular Economy: The truth behind the buzzword

It can often feel that, every few months, we have a new industry catchword to contend with. However, with everyone under pressure to develop and deliver real sustainability and environmental promises, this buzzword is here to stay.

So what is a circular economy?

The Ellen McArthur Foundation, leading charity and global thought leader, defines a circular economy as a “framework for an economy that is restorative and regenerative by design.”

In other words, a circular economy emphasises the importance of keeping resources in use for as long as possible and once the maximum value has been extracted, recovering and recycling these resources so they can be used again.

Why is a circular economy important?

With the UK’s natural resources plummeting at an alarming rate and daily news articles reporting on the war against plastic, delivering sustainable practices are high on everyone’s agenda. WRAP, world leaders who help organisations achieve greater resource efficiency, believe a circular economy is important for a number of reasons.

As well as helping reduce the environmental impacts of production and consumption in the UK, a circular economy will “reduce waste, driver greater resource productivity, deliver a more competitive UK economy” and put the UK in a strong position “to better address emergency resource issues in the future” – important features for building a truly sustainable future.

Instarmac understand the importance of a circular economy and pride themselves on the sustainability practices they have successfully implemented at their state-of-the-art premises in Staffordshire.

They provide their customers with a plastic container and pallet recycling scheme, helping to reduce waste to landfill whilst saving their customers time and money, have invested in Grey Water and Intelligent Lighting Systems as well as installing solar panels and climate control across their entire building. Furthermore, since 2014, Instarmac has boasted ‘zero waste to landfill’ which means 100% of waste is recycled.

Instarmac are proud to have had their environmental practices audited by an independent third party and have been awarded with the internationally recognised ISO 14001 for over 12 years.

For more information on a circular economy and how Instarmac can help you achieve your sustainability promises, please call 01827 254402 or email

Working together towards a circular economy.

Source: WRAP, Ellen McArthur Foundation