Website Privacy Policy


The information (“INFORMATION”) supplied by you (“USER”) in using INSTARMAC.CO.UK or ULTRA-FLOOR.CO.UK or ULTRATILEFIX.CO.UK or ULTRASCAPE.CO.UK or ULTRACRETE.CO.UK or  WONDERTEX.CO.UK whether taken or supplied, with or without USER knowledge is subject to the following conditions and guarantee.

What information do we collect?

When you submit details from our survey/comments/feedback/complaints/enquiries form we collect your name, business name, email address, and postal address and contact information. When you contact us by email we collect your email address.

Through your IP address, we are able to collect certain information on your location, browser and device. Your name is not stored alongside this information.

On our websites we use the HubSpot marketing automation software.  Hubspot is an integrated software solution by which we cover different aspects of our digital marketing, sales and customer relation management. We use Hubspot to record users who contacting us using the contact form, subscribing to the newsletter, sending the newsletter and social media linking and/or social media sharing.

We use the Hubspot tool for analytical purposes of our web offer in order to optimise it and to offer you the best possible and user-friendly service.

The contents of our web pages as well as your personal data which you provide, e.g. when using our contact form or subscribing to our newsletter, are stored on the servers of our software partner HubSpot.

Any information gathered by us is subject to this Data Privacy Statement. HubSpot is certified under the terms of the “EU – U.S. Privacy Shield Frameworks” and is subject to the TRUSTe’s Privacy Seal as well as “U.S. – Swiss Safe Harbor” framework. This means that any processing of personal data by certified companies in the non-European region conforms to European data protection standards.

More information on HubSpot’s data protection regulations can be found here.

More information by HubSpot regarding the EU data protection regulations can be found here.

More information on the cookies used by HubSpot can be found here.

How do we use your information?

We may reply to you using any of the contact information given. Where requested we may provide an e-mail newsletter or update or offer. We may also use your information to contact you by phone, fax, post, or email regarding your enquiry/feedback/comment/complaint. We may use your information in compiling demographics for our own use.

On no account will INSTARMAC.CO.UK or ULTRA-FLOOR.CO.UK or ULTRATILEFIX.CO.UK or ULTRASCAPE.CO.UK or ULTRACRETE.CO.UK or WONDERTEX.CO.UKforward, redirect, sell, rent, lend or otherwise supply personal USER information to any third party organisation not directly affiliated to INSTARMAC.CO.UK or ULTRA-FLOOR.CO.UK or ULTRATILEADHESIVES.CO.UK or ULTRASCAPE.CO.UK or ULTRACRETE.CO.UK or WONDERTEX.CO.UK, with the EXCEPTION of the Police or Judicial authorities if so requested as part of a criminal investigation.

Your consent

By using the INSTARMAC.CO.UK or ULTRA-FLOOR.CO.UK or ULTRATILEFIX.CO.UK or ULTRASCAPE.CO.UK or ULTRACRETE.CO.UK or WONDERTEX.CO.UK sites, you consent to the collection and use of this information by Instarmac Group plc. If we decide to change our privacy policy we will post those changes on this page so that you are always aware of what information we collect and how we use it.

A note about cookies

We do not use JavaScript cookies to store information on your visit. However Session Variables (sometimes also referred to as cookies) may be used on this site to store site preferences (for example: your preferred text size). No personal information is stored in this way, nor can this information be accessed by anyone else. These session variables automatically expire after a short period of inactivity (which is why you may notice your text-size preference has been lost after you have been away from the site).

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work more efficiently, as well as to provide information to the owners of the site.

Hubspot uses cookies which are saved on your computer and allows us to analyse your usage of the websites. The information gathered (e.g. IP address, geographical location, type of browser, duration of the visit and pages viewed) is evaluated by Hubspot on our behalf so that we can generate reports on the visit and the pages viewed and can therefore improve our online presence. If you generally do not want Hubspot to record your activities on our websites, you can deny it in the cookie message appearing during the first visit to our pages.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

How do we use cookies?

At Instarmac, we may collect technical data about the type of Internet browser and computer operating system that you use and also which pages you visit and interact with. This information does not identify you as an individual and is used only for tracking site use so that we can improve your experience on the site. We may also place a “cookie” on your hard drive that will help us to identify you when you return to the site and allow us to tailor content to your personal preferences. If you do not wish to use “cookies” you may disable this option in your Internet browser settings. “Cookies” can be removed from your computer.

Third party cookies

Throughout our website we have integrated social media share buttons from third party websites such as Facebook and Twitter. Pages with this embedded content may present cookies from these websites over which Instarmac has no control. You should check the relevant third party website for more information about how these cookies are controlled.


This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Hubspot and Google Analytics which also uses cookies to track visitor usage. The software saves a cookie to your hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google’s privacy policy here for further information

Other cookies may be stored to your computers hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

Contact & Communication

Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until it is no longer required or has no use, as detailed in the Data Protection Act 1998. Every effort has been made to ensure a safe and secure email submission form but we advise those using the form that they do so at their own risk.

Communications between ourselves and you, the customer, are sent privately through our email software. This website and its owners use any information submitted to provide you with further information about the products / services they offer or to assist you in answering any questions or queries you may have submitted. This includes using your details to subscribe you to any email newsletter program the website operates but only if this was made clear to you and your express permission was granted when submitting the form. This also applies if you the consumer have previously purchased from or enquired about purchasing from the company a product or service. Any email address information captured for our database is securely stored, and any marketing communications you no longer wish to receive can be opted out of, which will remove you from our database.

Contact us

If you have any questions or comments about our privacy policies or would like to update or view your information please feel free to contact us at

Head Office

Danny Morson Way
Birch Coppice Business Park
Dordon, Tamworth B78 1SE

UK Tel: +44 (0) 1827 254 400

Scotland & Ireland Office

Suite 1 E/F Liberty House
15 Cromarty Campus
Rosyth, Fife KY11 2YB

Scottish Tel: +44 (0) 141 260 9051
Irish Tel: +44 (0) 141 260 9053